With the mission to inspire women to enjoy movement and feel good about themselves, Lindy wanted to create a chic gym accessories range that women would be proud to display in their home – pairing her love of movement and beauty with her expertise in marketing.
As well as running her own business, Lindy is a mum to four beautiful children and is raising her tribe on a farm in the Southern Highlands of NSW.
It’s been a long journey to get to where I am now with my business – and it’s taken a lot of blood, sweat, squats and tears – from me, and from my children! At the end of the day my number one goal as the voice behind the brand was to be inspiring, a mentor, supportive and holistic.
Health and movement are great passions of mine, so turning it into a business just ‘fit’, but to be perfectly honest, I’m not actually sure how I got here. It’s something I never planned or thought too much about. My husband and I have always just lent into decisions and gone with what feels right at the time. We’re both very relaxed people and on reflection, where we’ve ended up doesn’t surprise me in the least. I’ve never been one to shy away from hard work.
Having four young children and a fifth (being the business!) is challenging but I love the balancing act – although if I’m being real, they’ll never be “balanced”. I am conscious that in today’s society, we do align busy-ness with success and I like to check in with myself to make sure that’s not my perception. I’m honestly just trying to make the most of my time here and create a lifetime of memories.
I think no matter what your circumstances are, 0 kids, 3 kids, 7 kids. We’ve all got 24 hours. We all fill those 24 hours. So I’m no different to anyone else. I just like to tell the story of how I fill my 24 hours. It’s a little different. But no different if that makes sense.
I’m always the first one awake, which I love. I have my coffee in the quiet and watch the sun come up. Sometimes I’ll work, reset the house, exercise, or sit there and just be. It starts to get a bit crazy when all the kids are up and there are 4 different breakfasts to make. Somehow we make it out the door and I do my 40 minute drive into town for school drop offs. Currently I’m working in town to cut down on the amount of driving, but I do spend 1 to 2 days at home. These days can range from herding cattle into new paddocks, cleaning the chicken hutches of hundreds of eggs, dealing with renovations, exercising, blowing bubbles, making baby food or catching up with friends. Safe to say, no day is ever the same.
It changes every week actually. For me, each week I know what the focus is going to be based on how I’m feeling and what’s going on with the kids and work. For example, last week was definitely “pleasure”. This week is catching up on business, but next week I know it will be fitness. This way of thinking works for me and my lifestyle. Some people like to balance those three each and every day but that doesn’t work for me in the season I’m in. That will change as the kids get older and the business becomes more mature (I hope!).
The best advice I was given was to set your intentions at the beginning of the week and make changes in bite size pieces. The goal is to not to become too overwhelmed and for the change to be achievable. Also, actually check in with yourself and be realistic. What makes you happy? What makes your body vibrate at that higher frequency? If you’re happy, it will be easier to lean into making positive changes.
We Are Emersyn uses an inclusive definition “female” and “women” and we welcome trans people, women, genderqueer women, and non-binary people who identify, have identified, or have been identified as female, women, or non-binary.